Tesla Mannequin Y has an actual shot at changing into the best-selling passenger automobile of 2024 within the US. Solely the Toyota Rav4 stands in its approach.
Final 12 months, Electrek made the Mannequin Y its ‘automobile of the 12 months’ regardless of launching in 2020 – three years prior.
The Mannequin Y improved between 2020 and 2023, however that’s not likely why we made it the ‘automobile of the 12 months’. It was all the time an incredible automobile, however its affect alone, because the best-selling automobile on the planet and the primary electrical automobile to take action, made it deserving of the title.
Whereas Mannequin Y turned the best-selling automobile on the planet, it didn’t have this honor in Tesla’s house market: the US.
It would get it this 12 months.
Based on registration information from Experian and gathered by WolfStreet, the Mannequin Y is only a hair wanting catching as much as the Toyota Rav4 after the primary half of 2024:
Of be aware, the Mannequin Y is the one all-electric automobile within the high 10. Though, there are all-electric variations of the Silverado and Equinox, and it’s not clear whether or not or not they’re included of their market shares.
Toyota additionally has a plug-in hybrid model of the Rav4.
The query is whether or not or not Mannequin Y can outpace the Rav4 sufficient within the second half of the 12 months to catch up.
It’s an actual risk. As we lately reported, Tesla’s gross sales are doing OK in China, however they’re considerably down in Europe. The US is anticipated to make the distinction and patrons have been showered with incentives these days, which ought to enhance Tesla’s efficiency within the US.
With sturdy performances in Q3 and This autumn, there’s an actual likelihood Mannequin Y might come out on high by the top of the 12 months.
Nonetheless, Mannequin Y is Tesla’s solely best-seller within the US proper now as Mannequin 3 has dropped off.
As a model, Tesla holds a 4% market share within the US and would wish to greater than double its general gross sales within the US to interrupt into the highest 5:
| Share Registrations by Automaker | 2024 first half | |
| 1 | GM | 17.0% |
| 2 | Toyota | 15.4% |
| 3 | Ford | 12.4% |
| 4 | Hyundai-Kia | 10.8% |
| 5 | Honda | 8.7% |
| 6 | Stellantis | 8.3% |
| 7 | Nissan | 6.5% |
| 8 | Tesla | 4.1% |
| 9 | Subaru | 4.1% |
| 10 | VW | 3.6% |
Nonetheless, Tesla ought to nonetheless be recommended for being within the high 10, contemplating most of those different manufacturers have a 50—to 100-year begin on the younger electrical automaker.