ALSET Auto doesn’t shield vehicles; it protects EVs. This yr, the Tesla customization firm expanded its providers to incorporate all EV homeowners and presents providers resembling tint, ceramic coatings, paint safety movie (PPF), and coloured wraps. As ALSET Auto’s enterprise grows, the corporate is providing new franchise alternatives to assist increase its providers to EV homeowners within the US and Canada.
Based by EV homeowners for EV homeowners
ALSET Auto was based in Portland, Oregon in 2018 by Phil Bunting and Marcus Brown after they every bought Teslas and had been dissatisfied with their expertise of their seek for viable exterior safety choices.
I known as a half dozen retailers in my space and bought the identical runaround. They liked to disparage Tesla’s smooth paint, however nobody wished to offer me a agency value for paint safety over the telephone,
recollects ALSET CEO, Phil Bunting:
All of them wished me to convey my Tesla into their store first, refused to offer a agency estimate over the telephone, and declined to record their all-in costs on their web site. I keep in mind pondering, if I can construct, value, and buy a $100,000 Mannequin X on my iPhone in 5 minutes, why ought to getting my Tesla protected be any totally different?
Thus, the concept for ALSET (Tesla spelled backward) was born. The corporate envisioned providing prospects an expertise much like shopping for a Tesla, the place the value is clear, and there’s no upselling, bait-and-switch techniques, or pricing gimmicks. As a substitute of promoting Tesla homeowners on the worry of what may occur to their EV’s unprotected paint, ALSET got down to construct an enduring reference to prospects based mostly on a shared ardour for the vehicles they love.
Over the previous 5 years, ALSET Auto has rapidly turn into a number one supplier of paint safety and personalization providers. Working in 15 markets throughout North America, ALSET has protected and personalised greater than 7,000 EVs.
The corporate has acquired almost 1,000 five-star evaluations for providing extremely specialised customer support together with an industry-leading, lifetime guarantee. As well as, ALSET providers are CARFAX licensed so that every one upgrades seem on CARFAX stories to extend resale worth and help in insurance coverage claims.
ALSET Auto presents a collection of choices to guard, protect and personalize your EV
Tesla Cybertruck wraps have rapidly turn into a good portion of ALSET Auto’s increasing enterprise. The corporate presents the most important collection of coloured PPF within the {industry} with greater than 250 choices in gloss, matte, metallic, and colour shifting. The corporate is presently wrapping about 100 Cybertrucks monthly, with a number of areas wrapping as many as 5 per week. Bunting elaborated:
The demand for coloured paint safety movie lately has surged as a result of most EVs are provided in restricted colours. Not like flimsy vinyl wraps, coloured PPF supply sturdy safety, self- therapeutic properties and longer guarantee protection. It’s the better of each worlds for cover and aesthetics. For Cybertrucks, we’re discovering that it’s a matter of when their homeowners will buy wraps, not if.
Except for Cybertruck wraps, ALSET Auto’s three core providers attraction to the broader market of householders who want to shield, protect and improve the look of their EVs. The corporate cast a partnership with XPEL Inc. to supply its prospects a collection of best-in-class protecting movie and coating choices, which embody:
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Full Automobile XPEL Stealth PPF / Supply: XPEL Inc. -
XPEL FUSION+ Ceramic Coating -
XPEL Prime XR Plus Ceramic Window Movie
Paint Safety Movie (PPF) – This sturdy self-healing movie is obtainable in a transparent or matte end and is mostly utilized to the complete automobile or the entrance impression zones which embody the total hood, fenders, bumper and mirror caps. PPF protects the automobile’s paint from ugly rock chips, scratches and abrasions. In lots of situations, scratches within the movie could be eliminated with warmth from the solar or blowdryer, or by utilizing scorching water.
Nano Ceramic Coatings – When totally cured, ceramic coatings are as much as 3 times more durable than manufacturing unit clear coat. ALSET Auto’s full inside and exterior ceramic bundle makes use of 4 totally different ceramic formulation that are utilized to the paint and trim, wheels, windshield, in addition to the inside. Whereas these coatings should not meant to forestall rock chips, they assist shield from mild scratches and swirls, environmental contaminants, and etching from bug guts and fowl droppings. Additionally they make your EV extraordinarily shiny and hydrophobic, which makes washing and upkeep a breeze.
Ceramic Window Movie – Obtainable in a wide range of shades, ceramic window tint presents unequalled warmth rejection in addition to safety from dangerous UVA and UVB rays. It additionally supplies a sleeker look and enhanced safety and privateness. EVs with ceramic window tint can count on to get extra vary from their battery because of decrease cabin temps and fewer use of their EV’s air-con.
ALSET Auto additionally participates in XPEL’s OEM referral applications, which embody Tesla and Rivian.
ALSET Auto plans to award 12 new franchises in 2025
After efficiently opening company areas in Portland and Seattle, ALSET Auto launched the corporate’s first franchise in 2021 in Dallas, Texas. In doing so, ALSET Auto accomplished a rigorous franchise registration course of with iFranchise Group, Inc., an industry-leading consultancy group that has labored with Therapeutic massage Envy, Denny’s, Vitamin Shoppe, Shelf Genie and different identify manufacturers.
Since then, ALSET Auto has expanded to fifteen areas with a number of extra franchises presently within the pipeline.
- Places:
- Atlanta, GA
- Austin, TX
- Dallas, TX
- Jacksonville, FL
- Las Vegas, NV
- Orange County, CA
- Portland, OR
- Raleigh, NC
- Richmond, VA
- San Diego, CA
- Sacramento, CA (ALSET Affiliate)
- Seattle, WA
- Tampa, FL
- Vancouver, BC, Canada
The common annual income for ALSET Auto areas open at the very least 12 months was $1 million in 2023, in line with the corporate’s 2024 Franchise Disclosure Doc (FDD).
ALSET Auto supplies franchisees a variety of ongoing help together with coaching, website choice help, teaching, entry to proprietary software program techniques, in-house advertising and promoting, vendor partnerships, and supplier applications. These providers are vital to organising information franchise operators for fulfillment.
Present ALSET franchisees joined the corporate with none prior expertise within the {industry}. They come from numerous backgrounds, together with the restaurant and leisure industries, gross sales, expertise, sports activities, and finance.
Preferrred franchise candidates are EV homeowners and fans who’re passionate in regards to the booming EV market and searching for monetary freedom and independence from a typical 9-to-5 job. Candidates ought to be well-capitalized, business-minded, passionate in regards to the EV {industry}, and dedicated to actively working of their enterprise.
To study extra about franchising with ALSET Auto and obtain the corporate’s franchising e-brochure, go to their web site right here.
In case you’re considering studying extra about their providers, go to their retail website at www.alsetauto.com.