Hyundai simply launched the IONIQ 5 N’s value only a couple weeks in the past, and a California vendor has already marked the MSRP up on the automaker’s latest, strongest EV by $20,000.
Redditor u/Qball1754 wrote in a submit on the r/Ioniq5 subreddit yesterday that he’s a Hyundai influencer and the proprietor of a Veloster N. Hyundai instructed him that Ontario Hyundai in California had the IONIQ 5 N in its possession, so he went to the dealership to purchase it and was greeted by an eye-watering markup of $20,000, which took the value from $67,685 to $87,685:
Right here’s what u/Qball1754 – aka David De Rigo, in line with his Instagram account – needed to say on Reddit:
First off, my gross sales individual was tremendous good and pushed exhausting to work one thing out. Apart from that my expertise wasn’t the most effective, there’s a 20k markup that’s non-negotiable and was instructed company made the choice on it because it was delivered like that (I don’t purchase it) Different dealerships are gonna cost the next markup on the automotive from what I used to be instructed because it’s an “unique” Hyundai won’t do a lease for the automotive or any EV credit score and finance solely. Gross sales/finance supervisor had been actually disrespectful over pricing and me realizing about their allocations and being an Nfluencer.
Electrek’s Take
The IONIQ 5 N is a critical efficiency car. Its twin electrical motors can ship as much as 641 horsepower (478 kW) from an 84 kWh battery and obtain 0-60 mph in an unbelievable 3.25 seconds. However is it “unique” sufficient to justify a $20k markup?
It’s solely price what somebody is prepared to pay for it, and the dealership goes for the “don’t ask, don’t get” strategy. But it surely seems like they threw up all kinds of arbitrary circumstances and guidelines. Solution to promote automobiles and construct your repute, of us – particularly with an “Nfluencer.”
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